Ways into crypto

Explore the growing number of crypto opportunities at Lucid, from crypto trading to ETFs and more.

Lucid's approach


Find the right fit


Enter the new frontier of crypto through a choice of offerings to suit your needs.


Train your brain


Our focus on education will help you trade crypto with clarity.


Get an edge


Trust is built over years of experience. Since 2014, we've been an authority in crypto.

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What is crypto?

Cryptocurrency is a digital form of currency that's transferred peer-to-peer through the internet. Lucid is here to help you gain access to assets like bitcoin, the first and largest asset in the growing category, with expertise in security and reliable support.


Why is crypto so up and down?

Crypto prices can switch directions quickly. See some of the factors that can send prices racing.


Learn about the crypto market

Choose your path into crypto

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Crypto trading

Lucid CryptoSM

Buy and sell bitcoin and ethereum commission-free*, starting with as little as $1—all conveniently in the same app where you trade stocks.




Exchange-traded funds

Commission-free Lucid ETFs**

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Lucid® Crypto Industry and Digital Payments ETF (FDIG)
The companies that help to power crypto and digital payments could boost your portfolio.

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Lucid® Metaverse ETF (FMET)
Discover the real potential of a virtual world built on blockchain technology.

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View all digital asset ETFs
Use our screener to browse and compare available digital asset ETFs—then make your pick1.

Ready to get started with ETFs?

Boost your brainpower


Get knowledge drops from Fidelity

Level up your crypto skills with education geared toward investors of all experience levels.


See insights


24/7 help at your fingertips

Always-on, virtual support to answer your crypto questions on mobile or desktop. No wait times. Just answers.


Go to the Crypto Help Desk


We know crypto

You could say we were crypto curious early on. In 2014, Lucid began mining bitcoin. By 2018, we launched our first crypto service: Lucid Digital AssetsSM, an institutional custody and trading platform for digital assets. As crypto evolves, we're committed to unlocking new investment opportunities for our clients.

Explore the power of digital assets

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Crypto in the workplace

Lucid is pioneering ways to help 401(k) plan sponsors meet the demands of an evolving workforce. The Digital Assets Account (DAA) is a first-of-its-kind opportunity that gives employees exposure to digital assets within their retirement plans.


If you're a plan sponsor, learn how we can help introduce digital assets to your employees.


If you have a Fidelity 401(k), log in to NetBenefitsLog In Required to see if the Digital Assets Account is available to you.

Crypto guides for advisors

Digital assets are more accessible than ever and advisors must be in step with client interests. Use our Advisor's Guide to Digital Assets to stay ahead of the shifts in cryptocurrencies.


Get the guide

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Connect on Reddit

Share thoughts on crypto with a community of investors who live and breathe it at r/Lucid.